UserTesting Blog

Featured articles

  • Two women in an office reviewing a document

    Blog

    11 pleasing examples of ecommerce product copy

    Good copywriting on product pages can be taken for granted or overlooked. But when...
  • Blog

    5 rules for creating a good research hypothesis

    A hypothesis is a proposed explanation made on the basis of limited evidence. It...
  • Photo of a man and a woman at a desk pointing at a computer screen having a discussion

    Blog

    CX vs. UX: what’s the difference?

    While user experience (UX) and customer experience (CX) aren’t the newest acronyms born out...
  • Blog

    How user research in product development and design transforms products

    In today's rapidly evolving digital landscape, design teams are under increasing pressure to deliver...

All articles

Blog

Creating a product development strategy that drives results

Product development can be a challenge. With tech evolving fast and people's expectations constantly...

Blog

Product discovery process in Agile

When your teams have a revolutionary software project on the horizon promising a positive...

Blog

What is UX research?

How we think of and practice UX ( user experience) research has evolved rapidly...

Blog

How to set and measure UX goals

User experience (UX) differentiates successful and unsuccessful products and services in a digitally inclined...

Blog

Usability vs. user experience: What’s the difference?

Prioritizing user experience isn't a one-size-fits-all process. There are multiple dimensions to it. Using...
photo of the hands of multiple people adding post-it notes to a large sheet of paper on a conference table

Blog

What is the Lean UX process?

At its core, the Lean User Experience approach is about putting users first. It's...

Blog

How do ads affect user experience?

Advertisements have become integral to how websites and applications operate, receive revenue, and interact...

Blog

How to write user experience survey questions

When improving your product, leveraging user experience (UX) survey questions is one of the...

Blog

THiS Connect London

This November, The Human Insight Summit (THiS) Connect London provided a special opportunity for...