Platform

Introducing the customer insight engine

Capture rich feedback across any experience to understand how your customers think, feel, and respond. UserTesting brings everything together so you can move quickly from questions to confident decisions.

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Start where your team works

Embed feedback into your workflow

Capture feedback on your work and quickly understand what’s working and what needs to change. Start with a simple prompt and launch tests directly from your workflow to iterate faster and move forward with confidence.

How it works

Target any audience

Reach the audiences you need, from broad consumer segments to hard-to-find professionals. Define your audience and sample size, and we’ll handle recruiting, scheduling, and coordination so you can get feedback quickly and reliably.

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Gather feedback your way

Collect feedback on anything from early ideas to live experiences using flexible methods that fit your needs. Combine approaches, capture real customer perspectives, and get started quickly with AI-powered test creation and ready-to-use templates.

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Analyze feedback to uncover insights

Quickly make sense of feedback from any study using AI, visualizations, and features that help you identify patterns, key moments, and what to do next.

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Amplify insights across teams

Share insights through highlight reels and key moments that bring your findings to life. Bring insights into your team’s workflow, keep everyone aligned, and ensure feedback drives decisions across your organization.

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Why organizations partner with UserTesting

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Forrester names UserTesting a leader in experience research platform

Forrester study finds 415% ROI with UserTesting

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Fastest way to quality human insight

Feedback within a few hours with purpose-built Audience Solutions

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Flexible and comprehensive Feedback Engine

Understand the what and the why with a single platform 

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3,000+ customers around the world

Discover how thousands of teams create exceptional experiences with the help of human insight

Customer stories
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    Solutions

    For Digital Experience teams

    Discover how to optimize digital shopping with real human insights to improve conversions and loyalty.

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    Solutions

    For Marketing teams

    Drive growth, optimize digital experiences, and more effectively manage brand reputation with critical insights from real customers. Get on-demand feedback on all your marketing campaigns and assets.

  • Teaser image for digital product teams

    Solutions

    For Product teams

    Make confident product decisions with real-time customer feedback from UserTesting. Validate ideas, reduce rework, and drive adoption—faster.

  • 2022 CX Industry Report

    Solutions

    For Design teams

    Validate and refine UX designs fast with real user insights from UserTesting—no research expertise needed. Launch with confidence.

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    Solutions

    For CX teams

    Optimize customer experience with real-time feedback and insights from your users.

  • UX research team having a strategy meeting

    Solutions

    For UX research teams

    Empower UX teams to make smarter product decisions with real-time insights from actual customers using scalable UX research tools.

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    Solutions

    Executives

    Steward a more customer-centric organization with insights from your customers. Drive business growth, increase product adoption, and grow customer loyalty with a proven framework for scaling human insights and customer empathy throughout the organization.

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    Solutions

    Enterprise

    Quickly capture rich, video-based feedback from customers, prospects, employees, and more to innovate and build exceptional brand experiences.

  • teaser image for solutions startups

    Solutions

    Startups

    Capture rich, video-based feedback to make decisions with confidence, ensure product-market fit, and accelerate innovation and growth.

  • teaser image for solutions customers mid-market

    Solutions

    Mid-market

    Quickly capture rich, video-based feedback to increase speed-to-market, adapt to changing customer needs, and grow into world-class brands.

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    Solutions

    Small business

    Drive growth and innovation through fast, remote customer feedback that anyone on the team can access to create customer-centric products and experiences.

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    Solutions

    Financial services

    Innovate and optimize experiences to drive trust and customer loyalty

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    Solutions

    Retail

    Create frictionless online and offline shopping experiences by optimizing your retail experiences and boosting conversions with human insight

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    Solutions

    Consumer technology

    Keep up with the rising demand for exceptional consumer technology experiences.

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    Solutions

    Healthcare

    Understand and empathize with patients to improve healthcare experiences and drive loyalty

  • Man watching streaming tv using a remote

    Solutions

    Media and entertainment

    Uncover how your audience engages with content across every touchpoint.

  • Automotive

    Solutions

    Automotive

    Get customers where they need to go with exceptional automotive experiences

  • Teaser image for Solution/Industries/Gaming and Gambling

    Solutions

    Gaming and gambling

    Up the ante with winning gaming and gambling experiences

  • Solutions

    Travel and hospitality

    Exceed traveler expectations for health, safety, and personalized, memorable experiences.

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    Platform & Services

    Integrations and plugins

    See how UserTesting helps you do more with your existing tools and solutions to further optimize your customer experience.

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    Platform & Services

    Professional Services

    We're experts on industry-leading UX methodologies with over 200 years of cumulative experience to support you through every stage of your journey.

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    Glossary term

    Mobile testing

    Mobile testing is the process by which mobile apps and digital experiences (like websites and ecommerce) are tested for relevance, functionality, usability, and consistency.

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    Platform & Services

    Templates

    Get started with our expert-designed test templates. Use them as-is, customized to fit your exact needs.

Open API and ecosystem

Get feedback on any experience and share insights anywhere with UserTesting’s 
ecosystem of integrations and plugins.

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Forrester study finds 415% ROI with UserTesting

A 2025 Forrester Consulting Total Economic Impact™ study commissioned by UserTesting reveals $9.4M in cost savings and business benefits over three years, with a payback period of less than six months. Dive into the study to learn more.

Frequently asked questions