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UserTesting for startups

Capture rich, video-based feedback to make decisions with confidence, ensure product-market fit, and accelerate innovation and growth.

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Empowering startups to succeed

As a startup, your team has to be nimble and adaptive. With remote usability testing and customer feedback, teams can stay agile and move quickly—all while staying ahead of customer expectations, ensuring product-market-fit, achieving faster speed-to-market, and providing outstanding customer experiences that differentiate your products from competitors.

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How startups innovate and grow with UserTesting

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Customer story

Canva

Watch how Canva uses human insight to make design accessible to everyone
Customer Story Teaser Images. Images are used in the cards on the Customer Story Listing Page.

Customer story

Calm

Read how Calm increased their research speed by 10x and developed the progress tracker for their wellness app

Customer story

Freeletics

Watch how Freeletics delivers digital fitness for everyone with fast feedback from UserTesting

Take your startup to the next level

Increase speed-to-market

  • Quickly find your ideal target audience from the UserTesting Contributor Network—a global and diverse group of individuals who have qualified and opted-in to use the UserTesting platform to provide their perspectives on products and experiences
  • Define your target audience with demographic filters and customized screening questions
  • Simplify participant recruitment with automated test distribution, notifications, and incentive payments
  • Become part of over a million Customer Experience Narratives (CxNs) generated by our customers on the platform each year
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Prioritize and decide with confidence

  • Intuitive, video-first digital experience platform that provides a vivid, first-person perspective for any customer experience
  • Test concepts, ideas, and messaging early—before investing resources
  • Ensure product-market fit by testing mobile apps before release
  • Ensure messaging resonates by gathering fast feedback on content and emails 
  • Design, build, and iterate with confidence by incorporating customer feedback throughout the development process
  • See experiences through the eyes of your customers
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Accelerate innovation and growth

  • Develop customer-driven solutions that get results
  • Gain deeper understanding of customer attitudes and behaviors through remote, live interviews
  • Differentiate from your digital strategy through competitive insight
  • Quickly iterate on experiences with rapid, frequent testing
  • Test your competitors to understand people's likes or dislikes, and improve products with that insight
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Test templates

Kickstart user feedback

Get started quickly with UserTesting templates to validate concepts, discover needs, and hear your customers' thoughts on your products.

 

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Additional resources

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    Guide

    Buyer's guide: get the right customer insight platform

    Learn what to look for in an experience research and insights platform.

  • Blog

    How to measure UX ROI and impact

    UX teams often face the challenge of getting stakeholders excited about their findings and...
  • Blog

    How to write user experience survey questions

    When improving your product, leveraging user experience (UX) survey questions is one of the...
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    Webinar

    How startups succeed with UserTesting

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    Webinar

    Powering your startup with a customer-centric approach

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Unlock your customer insight ROI

Discover the hidden ROI of your customers' insights. Book a meeting with our Sales team today to learn more.