Harness human insights for meaningful hange

Empowering non-profits to drive equity, sustainability, and community impact through actionable human insights.

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Human understanding, community impact

At UserTesting, we believe that understanding people is the foundation for creating meaningful change. That’s why we created the Insights for Impact program—to empower non-profits with the tools, training, and feedback they need to create transformative experiences.

With human insights, your organization can:

  • Understand your audience through real-time feedback.
  • Validate ideas, campaigns, and initiatives with confidence before launch.
  • Optimize outreach to amplify your mission and maximize impact.

Let’s make lasting change together. 

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Insight for Impact Offering

  • 1-year access to the platform starting from the subscription date.
  • 3,000 session units and a 75% discount on additional credits.
  • 10 creator licenses with a 75% discount on additional licenses.
  • Specialized onboarding and learning resources, including:
  • On-demand courses and specialized testing templates.
  • Foundational and Advanced Certifications (2 included per subscription).
  • More to come!
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Why Human Insights Matter

Human insights fuel understanding and inspire action. It ensures every experience, campaign, or program resonates deeply with those it’s designed to serve.

Through the Insights for Impact Program, non-profits gain:

  • A direct line to their audience for valuable feedback.
  • A chance to refine and perfect campaigns before taking them live.
  • Tools to measure and enhance the effectiveness of their programs.
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How it works

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Step 1:

Fill out a test roadmap (linked in the form).

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Step 2:

Submit your application. We’ll review it and schedule some time to chat through your roadmap.

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Step 3: 

If you are accepted into the program we will start the contract signing process and onboard you.

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Step 4: 

Start testing and uncover the insights that matter most!

What non-profits are saying

  • Being able to do usability testing and ensure we were upholding our mandate to provide intuitive, helpful solutions was very important.
    Code for America logo
    Code for America Testimonial
  • Not only were we able to validate our assumptions, we were also presented with new information that was not previously on our radar.
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    North Shore Animal League of America Testimonial
  • The value UserTesting can bring is more than specific improvements on copy or buttons, the true value is a better user experience.
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    New Story Testimonial

Learn more about the organizations we serve

From small initiatives to global missions, Insights for Impact supports non-profits working to make the world a better place.

Develop for Good

Develop for Good

Develop for Good hopes to create a world where students, nonprofits, and corporations are dedicated to furthering technical education, advancing digital equity, and helping one another unlock their fullest potential.

Learn more
Democracy Lab

Democracy Lab

Empower people who use technology to advance the public good.

Learn more
Feeding America

Feeding America

Feeding America is a nationwide network of food banks, food pantries and local meal programs. Their goal: help people get the food and resources they need to thrive.

Learn more
Alzheimer's Association

Alzheimer's Association

The Alzheimer's Association leads the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support.

Learn more

Learn more about the organizations we serve

From small initiatives to global missions, Insights for Impact supports non-profits working to make the world a better place.

Obama Foundation

Obama Foundation

Our mission at the Obama Foundation is to inspire, empower, and connect people to change their world.

Learn more
Democracy Lab

Democracy Lab

Empower people who use technology to advance the public good.

Learn more
The Trevor Project

The Trevor Project

To end suicide among lesbian, gay, bisexual, transgender, queer & questioning young people.

Learn more
Feeding America

Feeding America

Feeding America is a nationwide network of food banks, food pantries and local meal programs. Their goal: help people get the food and resources they need to thrive.

Learn more
Alzheimer's Association

Alzheimer's Association

The Alzheimer's Association leads the way to end Alzheimer's and all other dementia — by accelerating global research, driving risk reduction and early detection, and maximizing quality care and support.

Learn more
Crisis Text Line

Crisis Text Line

Crisis Text Line provides free, 24/7, high-quality text-based mental health support and crisis intervention by empowering a community of trained volunteers.

Learn more
International Rescue Committee

International Rescue Committee

The mission of the IRC is to help people whose lives and livelihoods are shattered by conflict and disaster, including the climate crisis, to survive, recover and gain control over their future

Learn more
Arbor Day Foundation

Arbor Day Foundation

Arbor Day Foundation is a global nonprofit inspiring people to plant, nurture, and celebrate trees.

Learn more
Citizen's Climate Education

Citizen's Climate Education

Learn more
Code for America

Code for America

Code for America works shoulder to shoulder with community organizations and government to build digital tools and services, change policies, and improve programs.

Learn more
Develop for Good

Develop for Good

Develop for Good hopes to create a world where students, nonprofits, and corporations are dedicated to furthering technical education, advancing digital equity, and helping one another unlock their fullest potential.

Learn more
DataKind

DataKind

DataKind tackles the world’s toughest challenges with data science and AI to improve the capabilities, reach, and scale of social impact organizations.

Learn more

Kiva + UserTesting

Kiva has an ingenious platform for crowdfunding loans to borrowers. Learn how changes to Kiva’s online lending platform helped fund 7,000 new borrowers.

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   Start your journey today

Discover how human insight can amplify your mission and create experiences that matter. Together, we can create meaningful change and drive impact where it’s needed most.

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