Blog
Creating a product development strategy that drives results
Product development can be a challenge. With tech evolving fast and people's expectations constantly...
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Product discovery process in Agile
When your teams have a revolutionary software project on the horizon promising a positive...
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4 UX design concepts based on psychological theories
The study of psychology is useful for people in practically any industry, but few...
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What is UX research?
How we think of and practice UX ( user experience) research has evolved rapidly...
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How to conduct usability testing
In product development, nothing is more important than user satisfaction. It’s a critical type...
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How to set and measure UX goals
User experience (UX) differentiates successful and unsuccessful products and services in a digitally inclined...
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Usability vs. user experience: What’s the difference?
Prioritizing user experience isn't a one-size-fits-all process. There are multiple dimensions to it. Using...
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What is the Lean UX process?
At its core, the Lean User Experience approach is about putting users first. It's...
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How do ads affect user experience?
Advertisements have become integral to how websites and applications operate, receive revenue, and interact...