UserTesting Blog

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  • Blog

    How to measure UX ROI and impact

    UX teams often face the challenge of getting stakeholders excited about their findings and...
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  • Team of UX designers optimizing websites and apps

    Blog

    Top 10 UX optimization tips

    With the digital landscape continually evolving, organizations recognize the need to prioritize the users'...
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  • Blog

    How to write user experience survey questions

    When improving your product, leveraging user experience (UX) survey questions is one of the...
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  • Photo showing A/B test on mobile phone

    Blog

    A comprehensive guide to A/B testing for CRO and UX

    Here's a familiar scenario: you're at a fork in the road with two different...
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  • product design principles

    Blog

    Top product design principles for creating standout products

    Having user-centered product design principles means emphasizing early user involvement and iterative refinement to...
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  • Two women in an office reviewing a document

    Blog

    Why world-class retailers rely on more than NPS or CSAT

    Retail executives have a lot on their minds. Businesses face multiple challenges, from economic...
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All articles

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Blog

9 user experience (UX) metrics you should know

Product designers know how important it is to create a seamless and satisfying user...
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Blog

How to evaluate product concepts and prototypes with UserTesting

For any organization—especially startups and digital agencies—evaluating concepts and prototypes quickly can be the...
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Blog

Future-proof your UX research career

Involving UX research in organizations’ product development decisions is a vital component of creating...
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Blog

17 types of tests UX teams run with UserTesting

Optimizing the user experience (UX) requires a flexible understanding of user perspectives across various...
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Blog

Product validation testing: 6 steps to develop the best features

Validation testing in product development is a strategy that ensures a product aligns precisely...
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Blog

How to create customer personas

How well do you know your customers? If you’re like most of us, probably...
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Blog

Best prototyping tools for product and UX designers

For some, failure isn’t an option. But for designers, it’s just part of the...
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A woman at a salon checkout counter smiling as she interacts with a client, while using a touchscreen point-of-sale system

Blog

13 Powerful customer retention strategies

Effective customer retention strategies can make or break the success of enterprises. While acquiring...
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Blog

10 signs of a bad user experience (UX)

At one point or another, everyone has been the victim of a bad user...
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