Blog
Stop guessing, start knowing: Lessons from Content Marketing
Walking into Content Marketing World this year, I expected wall-to-wall conversations about AI. Instead...
Blog
The Labubu hype is real, but it’s not who you think
Why are people going nuts over Labubus? The viral, collectible dolls raked in $418M...
Blog
Analytics show the sequence, not the story: add human insight to your martech stack
Your customer experience optimization efforts are built on a foundation of data. Heat maps...
Blog
AI-assisted shopping: The new customer journey is emerging
Summary Generative AI chatbots are changing the ways people work, so it shouldn’t be...
Blog
Why ‘re-engagement’ feels like Groundhog Day to your visitors (and how to fix it)
In the 1993 movie “ Groundhog Day, ” Bill Murray’s character Phil is stuck...
Blog
Did people really hate the new Cracker Barrel logo that much?
We surveyed 200 people in 24 hours to find out Cracker Barrel recently rolled...
Blog
How retailers can win this holiday season
Here’s what 1,500 Consumers just told us about how they’re shopping for the holidays...
Blog
If your AI feels robotic, you’ve already lost the customer
Imagine this: a customer logs onto your site looking for skincare. They’ve had a...
Blog
The landing-page lie: align channel expectations before the bounce happens
We’ve all been there. You click on a promising ad, a compelling social post...
