UNDERSTAND NEEDS
Connected Devices and Internet of Things (IoT)
Engage and evolve with customers as digital transformation continues to grow
What you'll learn
How consumers use connected devices in their daily lives
How to optimize digital touchpoints and discover what users find easy or difficult
How to rapidly innovate your product or organization that doesn’t yet have connected devices
Understand evolving consumer needs and expectations for connected devices
Featured guide
Competitive analysis with UserTesting
Learn how to understand your competitive differentiators and identify areas of opportunity.
What to test next
After completing a website evaluation test, consider taking a look at the templates for website comparison to do competitive or historic research, website conversions to analyze how to best persuade customers, and website navigation to assess its ease of use.
Additional resources
Now that you know how to use this template to fit your needs, dive into the resources below to learn how teams across your organization can rely on human insight to create successful, customer-centric products and experiences.
Forrester: UserTesting delivers a 665% ROI over three years
A recent Total Economic Impact™ (TEI) Study, conducted by Forrester on behalf of UserTesting, illustrates how organizations using the UserTesting Human Insight Platform can realize $2.03M in value and 665% in ROI over a three-year period.