About the author

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Jennifer DeRome

Jennifer is a Senior Content Strategist for UserTesting. When she's not dreaming up new ways to connect with audiences, you can find her traveling around the world or enjoying a glass of wine with friends.

All works by Jennifer DeRome

Blog

5 tips to make your content easier to read

Have you ever tried comprehending a dense article while reading on a crowded bus...
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Man showing an ipad screen to a woman

Blog

How storytelling brings experiences to life

From childhood, people are naturally drawn to stories. They connect us with the world...
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Blog

Can AI help digital experiences feel more human?

Whenever we hear the words “artificial intelligence” it’s hard not to imagine a dystopian...
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Blog

What’s in your wallet? How to improve digital payment experiences

What’s in your wallet? If you’re like many Americans, there probably isn’t a lot...
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Blog

How to build empathy and connect with customers through microcopy

When we think about great customer experience, it’s easy to get caught up with...
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Blog

The empathy gap in self-service kiosk experiences

If you’ve traveled by air, used an ATM, indulged in some fast food, visited...
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Blog

Designing for digital natives: Are you ready for Generation Z?

For years now, it seemed like you couldn’t go a day or two without...
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Blog

31 prototype testing questions every designer should ask

You already know that fast human insight is key to building a great customer...
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Blog

Get the most out of surveys without frustrating customers

In today’s Experience Economy , it’s nearly impossible to make it through an experience—whether...
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