All works by Spencer Lanoue

Blog

The meeting every executive should demand: the CX council

Creating a seamless customer experience is hard—especially at large organizations. Even if you know...

Blog

How to implement the lean startup method at large organizations

When you hear the word, ‘startup’ what do you think of? Is it a...
Photo of a laptop on a desk with a cup of hot coffee

Blog

Cognitive Psychology for UX: The Principle of Least Effort

Our brains are sophisticated machines. They’re capable of processing complex patterns, and they regulate...

Blog

Landing Page Q&A: Ask Me Anything with Oli Gardner

In this exclusive Q&A interview, Oli Gardner, co-founder of Unbounce, answers questions about landing...

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7 Ways to Generate Data-Driven A/B Test Ideas

How do you decide what to A/B test? If you’re like most people, you...

Blog

5 user testing lessons I learned from peanut butter & jelly sandwiches

Have you ever written a test plan that made perfect sense to you, but...

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How to win on mobile: understanding micro-moments and consumer behavior

The mobile landscape has completely changed consumer behavior. Google released new research that has...

Blog

The 7 best UX infographics

Designing for great user experience is hard. And communicating your design process can be...

Blog

3 unconventional lead generation techniques for high conversions and great UX

If you’re running a blog to generate leads for your business, you’ve probably noticed...