All works by Spencer Lanoue

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3 Practical Ways to Optimize Your Web Forms For Maximum Conversion

Do your forms convert as well as they could? Optimizing forms is arguably one...

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5 user testing lessons I learned from peanut butter & jelly sandwiches

Have you ever written a test plan that made perfect sense to you, but...

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How to win on mobile: understanding micro-moments and consumer behavior

The mobile landscape has completely changed consumer behavior. Google released new research that has...

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The 7 best UX infographics

Designing for great user experience is hard. And communicating your design process can be...

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3 unconventional lead generation techniques for high conversions and great UX

If you’re running a blog to generate leads for your business, you’ve probably noticed...

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4 critical questions to ask before you design anything

It’s not always obvious which ideas are worth investing the time and resources into...

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UX in action: Q&A with Frank Yoo, Director of Product Design at Lyft

We sat down with Lyft’s Director of Product Design, Frank Yoo, to talk about...

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Writing your user test plan: open-ended vs. specific tasks and questions

In any successful user experience study, you’ll need to write a foolproof test plan...

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6 psychological triggers that make UX design persuasive

You must learn about human psychology to design compelling user experiences. If you understand...