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  • Photo of two women sitting at a desk looking at monitor showing a dashboard of ecommerce metrics

    5 tips for retailers preparing for the 2024 holiday shopping season

    As the 2024 holiday shopping season approaches, retailers face the challenge of delivering exceptional online experiences while maximizing revenue through retail media. The competition is fierce, and customer expectations are higher than...
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  • Two women in an office reviewing a document

    Why world-class retailers rely on more than NPS or CSAT

    Retail executives have a lot on their minds. Businesses face multiple challenges, from economic volatility and supply chain disruptions to shifts in consumer behavior and rapid technological advancements. Inflation, rising interest rates...
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  • Person on a phone call looking at his laptop

    What is an affinity diagram and how do you use it?

    When it comes to categorizing information, nothing is obvious. How you perceive one bit of information can (and often will) differ from the next person. Why? Well, explaining that is difficult because...
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How to include user research in early product development

Involving UX research as early as possible is integral to the success of a...
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12 innovative features to make your product pages come alive

Being able to bring products to life on a two-dimensional screen has been a...
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Agile UX innovator UserZoom acquires leading user research company YouEye

UserZoom the leading user experience (UX) research and testing SaaS platform, announces it has...
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How to create personas using Dungeons and Dragons

Creating user personas is crucial for any UX designer. With thousands of potential users...
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Four psychology principles every UX designer should know

You don't need to be a psychologist to conduct user research, but understanding the...
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A UX introduction to instructional design (ID)

Under the broad umbrella of human-centered design, user experience design (UXD) and instruction design...
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Leading vs. lagging indicators: What’s the difference?

To understand the present, we must know the past. To create the future, we...
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What is patient experience?

While it’s not hard to imagine what patient experience means, keeping the focus on...
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What are customer exposure hours?

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What are customer exposure hours?

​Customer exposure hours are the number of hours a team spends observing customers interacting...
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