HR + UserTesting

The People Team tested their annual benefits survey with a small group of employees and adjusted it based on the feedback they received. Then, they launched the benefits survey to the larger employee population to learn which types of benefits appealed to them most, and why. Through clarity from employee preferences, the People Team deployed additional tests in which employees evaluated the information provided about UserTesting’s new benefits and perks in the enrollment platform and the mobile app.

Based on the insights they received, UserTesting was able to offer the most comprehensive employee benefits package in its history while staying in budget. Knowing that these new benefits addressed the broader needs and wants of all employees—like a greater focus on mental health and child/elder care—the insights gained gave the team a much higher degree of confidence in their decision making process. And the revised messaging in their benefits deployment, also based on testing, helped the employees understand how to more easily and accurately select their packages, and use their benefits going forward. A win-win!