About the author

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Jennifer DeRome

Jennifer is a Senior Content Strategist for UserTesting. When she's not dreaming up new ways to connect with audiences, you can find her traveling around the world or enjoying a glass of wine with friends.

All works by Jennifer DeRome

Team sitting at conference table in office reviewing conversion rates

Blog

Uncover usability issues early with product research

Without thorough product research and testing, teams run a risk of launching products and...
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Blog

31 prototype testing questions every designer should ask

You already know that fast human insight is key to building a great customer...
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Photo showing performance metrics and benchmarking on a laptop

Blog

Research benchmarking and baselines: What's the difference?

Research benchmarking and baselines are important tools for guiding organizations' actions and performance for...
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3 designers working on a prototype at a conference table

Blog

How to align product vision with user feedback

One of the major challenges some digital product teams find themselves struggling with, is...
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Blog

UX strategy: the foundation of a successful product

It's no secret that a comprehensive business strategy is vital to an organization's success...
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Top down view of 4 colleagues at a round desk in a meeting

Blog

How to build a customer experience strategy framework

In today’s competitive market, great customer experience is a key driver of success. As...
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Blog

How to build a business case for user feedback

Customer experience is a top organizational priority. 76% of executive leaders see customer experience...
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Photo of two women sitting at a desk looking at monitor showing a dashboard of ecommerce metrics

Blog

5 tips for retailers preparing for the 2024 holiday shopping season

As the 2024 holiday shopping season approaches, retailers face the challenge of delivering exceptional...
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Photo of a large group of diverse professional people

Blog

How to choose the right participants for your UX research

One of the most important factors that contribute to a successful user research study...
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