Blog
What is product discovery and why is it important?
Product discovery marks the beginning of a journey. It’s a team’s first vital step...
Blog
UX surveys: Learn more about this quantitative research method
Surveys help organizations understand users better by getting direct customer feedback. Many UX teams...
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Prioritizing UX testing according to your organization's risk tolerance
Every user-centered organization must understand the value of usability testing . It provides invaluable...
Blog
Creating a product development strategy that drives results
Product development can be a challenge. With tech evolving fast and people's expectations constantly...
Blog
Product discovery process in Agile
When your teams have a revolutionary software project on the horizon promising a positive...
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4 UX design concepts based on psychological theories
The study of psychology is useful for people in practically any industry, but few...
Blog
What is UX research?
How we think of and practice UX ( user experience) research has evolved rapidly...
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How to conduct usability testing
In product development, nothing is more important than user satisfaction. It’s a critical type...
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How to set and measure UX goals
User experience (UX) differentiates successful and unsuccessful products and services in a digitally inclined...